But, then again, someone getting accidentally shot in the head can put a damper on things too.
I think that's the gist of Jay G's point when he recently wrote about using sexy girls and questionable gun handling techniques to sell stuff.
I'm conflicted on the issue, though. There's actually a couple of different facets of the topic to consider. One issue is using Sex to sell stuff, and the other issue is the lack of observation of the Four Rules of safe gun handling. The following isn't intended as Gospel. These are just my impressions on the subject.
(And before someone straw-man's me... NO. I don't think the following applies in each and every situation to extremes. I don't think we should have Viagra and Go-Daddy ads during Childrens programing, or anything of the sort. You wouldn't think I'd have to insert such an obvious disclaimer - but I probably do.)
Sex sells, and I'm not particularly averse to that concept. Sex, and sexual attraction, was actually DESIGNED to sell. The first thing Sex ever sold was the very survival of our Species. Sex and our desire for it is one of the earliest "sales pitches" in the History of Ever... and it's survived as a tool because it's pretty damned effective.
I don't mind one little bit if someone uses a bikini model to show off a new product - be it a gun, a car, or a DVD player. That's because I'm a guy.
I'm not going to buy the product, however, until I actually find out more information about it (reviews, statistics, recomendations from friends). That's because I'm an educated consumer.
I see the use of sex in ads, sort of like I see the use of humor, or special effects, or great music, or flashy colors, or any other of a number of tools that ad creators use to grab someone's attention. It draws my eye, but if I'm dumb enough to buy the product simply because a hot chick is holding it.... then bad on me. That would be just as dumb as switching to Geico just because I think the Gecko is funny.
In the auto building at the State Fair there are smokin' hot babes draped over the hoods of most of the cars. I don't base my car buying decisions on them, but I'd sure miss them if they were gone :)
Issue two is tougher for me to get a handle on.... but I'll try. Bare with me.
Does it make you uncomfortable seeing her point the gun at you with her finger on the trigger?
Me?... Not so much, to be honest. I look at images like this the same way I look at anything I see in the movies & on television. It's not "real" to me. I can seperate stuff like this from real life. I see people do all sorts of things on TV, in the Movies, and in Advertisements that I wouldn't dream of emulating in real life.
People jump off buildings, drive recklessly on the highway, have unprotected sex with people they just met.... and yes, they put their fingers on triggers and point guns at each other. Sometimes, they even shoot guns at each other....
And yet, I've never once gone out and thought that I could shoot a gun at someone on the street and have that be considered acceptable. I follow the Four Rules religiously myself, and if you're around me you will too - or we will very soon part ways. If I'm watching a Youtube video and see a "real" person breaking one of the rules, I cringe.
But in the mythical world of Movies/TV/Advertising - it just doesn't bother me.
I have found, however, that you see a lot more observation of the Four Rules in modern times than you did in the past. At least based on the photographic evidence. It would be interesting to do some research into whether or not that has resulted in fewer negligent discharges, more negligent discharges, or no change in number at all.
Being a fan of old photographs, I run across images all the time of questionable gun handling.
That's a whole slew of US soldiers circa World War I. The seem really proud of their 1911a1 sidearms... most of which are accidentally pointed at the head of the guy next to them - complete with fingers on most of the triggers.
I won't even comment on that one :)
And you could title this last one simply: WTF?